Bleaching Agents Industry Research Report, Growth Trends and Competitive Analysis 2020-2027
According to
Market Research Future (MRFR), the global bleaching agents market is projected
to expand significantly from 2017 to 2023(forecast period) due to the growing
use of bleaching agents in the food and beverage sector for better texture and appearance.
Bleaching agents
are agents that make things colorless or whiter. Some names for bleaching
agents include whitening agents, whiteners, and bleaching agents. Specific
bleaching agents are used as food additives to discolor food, enhance the texture,
and overall appearance of the product.
Market
Dynamics
Bleaching agents
induce chemical reactions in food, including oxidation and reduction, to
degrade food colour. The most widely used bleaching agents are hydrogen
peroxide and sodium perborate used in food industries. Commercial bakeries
typically use azodicarbonamide to bleach flour which makes flour whiter. In
addition, bleaching agents also alter the structure of the dough, reinforce the
gluten fiber and add elasticity to the dough. USFDA (Food & Drug
Administration) acknowledges bleaching agents as GRAS (Generally Recognised as
Safe) and permits bleaching agents in baked goods and flour up to a maximum of
45 parts per million. The market for bleaching agents is expected to expand
moderately during the forecast period due to the demand for rapid preparation
of food items and enhanced food products with improved appearance and texture.
Segmentation
The
global bleaching
agents industry has been segmented into type and application.
Based on
type, the market has been segmented into azodicarbonamide, hydrogen peroxide,
ascorbic acid, acetone peroxide, chlorine dioxide, and others.
The
hydrogen peroxide segment is expected to hold the largest share of the global
market for bleaching agents in terms of value. In the food and beverage
processing industry, it is widely used as a peroxygen agent in products such as
flour, baking foods, natural sugars, natural oils, waxes, gums and starches.
The US Food and Drug Administration (FDA) has affirmed the widely accepted
health status of hydrogen peroxide as a direct ingredient used in food
products. Hydrogen peroxide primarily bleaches and purifies food products,
which in effect helps to enhance the quality of food products.
Based on
application, the market has been segmented into dairy, bakery, convenience
food, and others.
Flour in
bakery segment is accounted for the largest share of the global demand for
bleaching agents in 2017. Bleaching agents are used for the whitening of flour,
because freshly milled flour has a slightly yellowish appearance because it
contains carotenoids. In addition, bleaching oxidizes the surface of the flour
and increases its capacity for gluten production. Bleaching of flour helps in
the weakening of proteins and in the maturation of flour for a shorter period
of time, making it essential for flour producers. Some of the most popular
flour bleaching agents are hydrogen peroxide, benzoyl peroxide, and chlorine
dioxide.
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Regional
Analysis
Regionally,
the global bleaching agents market has been segmented into North America,
Europe, the Asia Pacific, South America, and The Middle East & Africa.
Europe is
seen to produce most of the revenue for the bleaching agents industry due to
the high consumption of bread and bread products requiring high use of flour
bleaching agents. Consumers in the area are heading towards better and safer
eating habits. Bakers in this area use bleaching agents for their rapid food
processing properties to meet the increasing demand for baked product
consumption.
Due to
increasing living standards which demand enhanced food products in terms of
appearance, texture and taste, North America shows a strong market share in
bleaching agents industry.
The Asia
Pacific is expected to be the fastest-growing market for food bleaching agents.
China, India, Japan and Australia are among the major countries with growth
potential in this market. Because of lower prices in the region, the evolving
economies studied in the Asia Pacific region are experiencing a significant
demand for flour used in various food applications and the baking industry. In
addition, conventional at-home meals are increasingly being replaced by
on-the-go breakfast snacks and meals due to the rising urban population, higher
disposable incomes and changing lifestyles of the people in the region.
Key
Players
BASF SE
(Germany), Aditya Birla Chemicals (Grasim) (India), Akzo Nobel N.V.
(Netherlands), Evonik Industries AG
(Germany), Akzo Nobel N.V. (Netherlands), Solvay Chemicals Inc. (US), Hawkins,
Inc. (US), Spectrum Laboratory Products, Inc. (US), Gujarat Alkalies and
Chemicals Ltd. (India), and Kemira Oyj (Finland) are some of the key players in
the global bleaching agents market.
NOTE: Our Team of Researchers are
Studying Covid19 and its Impact on Various Industry Verticals and wherever
required we will be considering Covid19 Footprints for Better Analysis of
Market and Industries. Cordially get in Touch for More Details.
Contact us:
Market Research Future (part of
Wantstats Research and Media Private Limited),
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New York 10013, United States of America
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