Polyol Sweeteners industry- Global Share, Trend, Segmentation and Forecast up to 2027
Market Highlights
Polyol sweeteners are a category of low-calorie sweeteners used as a
flavoring agent, bulking agent, and humectant. The global polyol sweeteners market is expected to garner a revenue of USD 3.6 Billion by 2024 at a CAGR of 6% during the forecast period
of 2019–2024. Surging demand for healthy and low-calorie products among the
global populace has rendered the market lucrative for the manufacturers of
polyol sweeteners. To cater to the increasing demand for polyol sweeteners and
the changing consumer preferences, the market players are focusing on their
research and development activities to launch new and innovative products in
the global market. Manufacturers of polyol sweeteners are also introducing safe
and healthier sugar substitutes in the market to exploit the emerging growth
opportunities and gain a higher edge in the competitive market.
The global polyol sweeteners market is segmented by type, form, and
application.
Based on type, the global polyol sweeteners market has been segmented
into xylitol, erythritol, sorbitol, isomalt, maltitol, and others. The sorbitol
segment is projected to dominate the market and register the highest growth
rate during the forecast period. The segment growth can be attributed to the
surging demand of sorbitol in various applications as a polyol
artificial sweetener, mainly personal care and cosmetics. It is used in
personal care and cosmetics as a flavoring agent, artificial sweetener,
and to retain moisture. It is also used to regulate proper bowel movement by
functioning as a laxative and drawing water into the large intestine.
The global polyol sweeteners market has been bifurcated, by form, into
solid and liquid. The solid segment is expected to garner a larger revenue
share and register the higher CAGR as solid (powdered) polyols as
sweeteners are easy to manufacture and use in food & beverages
applications. Additionally, solid polyol sweeteners are easy to handle, require
less space, and incur less transportation cost as compared to liquid polyol
sweeteners.
Based on application, the global polyol
sweeteners industry has been segmented into food & beverages,
pharmaceuticals and nutraceuticals, personal care, and others. The food and
beverages segment is further segregated into bakery and confectionery, dairy
and frozen desserts, beverages, sweet and savory snacks, and others. The food
& beverages segment is expected to garner the largest revenue share of the
global polyol sweeteners market throughout the review period. The dominance of
the segment can be attributed to the increasing demand for bakery and
confectionery products, an application in which polyol sweeteners are widely
used. Increasing consumer preferences for low-calorie products are driving the
growth of food & beverages segment as polyol sweeteners are suitable
low-calorie artificial sweeteners. However, the pharmaceuticals and
nutraceuticals segment is projected to exhibit the highest growth rate during
the forecast period due to the increasing adoption of polyol sweeteners as a
substitute for sucrose syrup to decrease the risk of dental decay. In addition,
these artificial sweeteners are also used as a bodying agent
in tablets, syrups, and elixirs.
Key Players
Some of the key players in the global polyol sweeteners market are Ingredion
Incorporated (US), DuPont de Nemours (US), Tereos (France), Mitsubishi Shoji
Foodtech Co., Ltd. (Japan), Roquette Freres S.A. (France), Batory Foods (US),
Gulshan Polyol Limited (India), American International Foods Inc. (US),
Südzucker (Germany), Cargill (US), Beckman Kenko (Germany), Archer Daniels
Midland Company (US), Fraken Biochem (China), DFI Corporation (US), Novagreen
Inc. (Canada), and Jungbunzlauer Suisse AG (Switzerland).
Some of the strategies followed by the players operating in the market
were innovations, product launches, mergers, acquisitions, distribution
agreements, and joint ventures.
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Regional Analysis
The global polyol sweeteners market has been segmented, by region, into
North America, Europe, Asia-Pacific, and the rest of the world.
The market in Europe is expected to attain the lion’s share of the
global polyol sweeteners market owing to the rising health awareness among
consumers and increasing preference for low-calorie products. However, polyol
sweeteners market trends in Asia-Pacific are expected to render an
impressive growth rate in the region. The growth of the regional market can
also be attributed to the easy availability and affordability of polyol
sweeteners and the rising awareness among consumers regarding the benefits of
consuming low-calorie products.
Key Developments
- In December 2016, Archer Daniels Midland
Company expanded its production capacity for sweeteners and starches in
Bulgaria and Turkey to cater to the rising demand for polyol sweeteners in
the Middle East.
- In December 2016, Cargill expanded
its presence in China by introducing an innovation center in China to
produce innovative and new flavored products such as sweeteners, starches,
animal protein, edible oils, and cocoa.
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