Lip Gloss Market Growth Probability, Leading Vendors and Future Scenario up to 2027
Market Forecast
Global Lip Gloss Market size
is projected to be valued at USD 4.3
Billion by 2027 at a CAGR of 4.7%
between 2020 and 2027. Lip gloss is a personal care product that is used to
provide subtle color on lips. The demand for lip gloss is increasing owing to
the increasing purchasing power of the women population. The rising demand for
organic and natural personal care products and increasing consumer
consciousness about these products are some of the major factors resulting in
market development. Furthermore, lip gloss is inexpensive and is easily
available to consumers belonging to all social-economical group. Product innovations
by manufacturers are also expected to drive the demand for lip
gloss market growth during the forecast period. For instance, in August
2020, BITE Beauty, a Canadian cosmetics company, launched cinnamon-flavored lip
gloss in 8 different colors.
Market USP
Availability of
products in different finish
Growth
Opportunities in the Market
R&D Investments: Manufacturers invest in research and
technology development and investigative activities to improve existing
products and procedures to develop new products. Improved testing and lab
practices have been effective, resulting in the improved product line of lip
gloss with slightly increased shelf-life and lowered content of harmful
chemicals. Investments in research and development will lead to the development
of new and sustainable products to improve the quality of the product and
improve its functionality by including better formulation. Key industrial
players have been developing a lip gloss product range with enhanced quality to
meet the consumer's rising demand. Moreover, they are focused on providing
convenient and attractive packaging to seek consumer attention.
Product Promotions: Product promotions play a very crucial role in
attracting consumers towards a product range. Product promotions through e-commerce
have a very strong potential for increasing consumer knowledge and sale of the
product. E-commerce also acts as a strong distribution channel in today's
scenario. Celebrity endorsement has played a vital role in the increased sale
of the product as consumers tend to follow famous personalities, which also
lead to personal communication and eventually increased sale.
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Details @ https://www.marketresearchfuture.com/reports/lip-gloss-market-10385
Key Players
- L'Oréal (France)
- LVMH (France)
- Chanel (UK)
- Procter & Gamble (US)
- Revlon (US)
- The Estée Lauder Companies Inc. (US)
- Coty Inc. (US)
- Shiseido Company (Japan)
- MAKE-UP ART COSMETICS (M.A.C.) (US)
- ColourPop Cosmetics (US)
NOTE: Our Team of Researchers are Studying Covid19 and its Impact on
Various Industry Verticals and wherever required we will be considering Covid19
Footprints for Better Analysis of Market and Industries. Cordially get in Touch
for More Details.
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