Skin Lightening Products Market Share, Size, Competition Landscape, Manufacturers Analysis and Future Opportunity Outlook – 2027
Market Highlights
Cosmetics & personal care
industry has witnessed a substantial growth across the globe. Among the cosmetics,
skin lightening products are gaining massive popularity among the consumers
owing to the several factors. One of the major benefits offered by skin
lightening products is to protect against strong UV rays of the sun due to
which the
Based on product type, the global
skin lightening products market has been segmented into creams & lotions,
cleansers & toners, face masks, scrubs, and others. Among the product type,
creams & lotions are expected to account for the major market share in the
global skin lightening products market throughout the forecast period.
The market of global skin lightening
products has been divided on the basis of category into conventional, and
organic. Among the category, conventional segment is expected to account for the
maximum market share in the global skin lightening products market and
projected to witness a moderate growth rate during the forecast period.
Economical pricing, and easy availability are the major factors for the rising
growth for conventional skin lightening products market.
Based on end user, the global skin
lightening products market has
been segmented into men, and women. Women segment is estimated to account for
the maximum market share in the global skin lightening products market.
Based on the distribution channel,
the global skin lightening products market has been segmented into store-based,
and non-store-based. Store-based distribution channel is estimated to hold
significant market share both in developed and developing economies.
Store-based distribution channel is further segmented into supermarkets &
hypermarkets, specialty stores, and others. Among the store-based distribution
channel, specialty stores segment is projected to witness high growth as
compared to the other segments. Major manufacturers of skin lightening products
are emphasizing to set up separate stores which cater only the skin lightening
products. Moreover, renowned brands have increased their geographic presence
through extensive distribution and offering premium skin lightening products in
specialty outlets, thereby boosting the global market growth. However,
non-store based distribution channel is projected to expand at a high pace in
the near future.
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Regional Analysis
The global skin lightening products
market has been segmented by North America, Europe, Asia-Pacific, and the rest
of the world.
Asia-Pacific region is expected to
retain its dominance throughout the forecast period in the global skin
lightening products market. Large population size in the countries of
Asia-Pacific region is one of the major factors for the rising growth for skin
lightening products in the Asia-Pacific region. Rise in disposable income of
the consumers in the developing nations such as India, China, and Indonesia are
expected to fuel the sales of skin lightening products during the forecast
period. Among the Asia-Pacific, China and India have accounted for significant
market share in the year of 2018 and the trend is expected to continue throughout
the forecast period. Europe has accounted for approximately 20-30% market share
in the global skin lightening products market. Germany and France are the major
markets for skin lightening products in Europe.
Segmentation
The global skin lightening products
market has been segmented based on product type, category, end user,
distribution channel, and region.
By product type, the global skin
lightening products market has been segregated into creams and lotions,
cleansers & toners, face masks, scrubs, and others.
The global skin lightening products
market has been classified on the basis of category into conventional, and
organic.
The global skin lightening products
market has been classified on the basis of end user into men, and women.
The global skin lightening products
market has been classified on the basis of distribution channel into store
based, and non-store based. Store-based distribution channel has been further
segmented into supermarkets & hypermarkets, specialty retailers, and others.
Key Players
Some of the key players in the global
skin lightening products market are L'Oréal S.A.(France), Beiersdorf AG
(Germany), Unilever PLC (UK), Procter & Gamble Company (US), Shiseido
Company (Japan), Estée Lauder Companies Inc.(US), Avon Products Inc.(UK), Kao
Corporation (Japan), Lotus Herbals (India), and Clarins group (France).
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